MBR - Methods of Business Research

The Method of BUSINESS RESEARCH App is specially designed for business student and also a business research student its complete guideline that how to do business research in systematic way, it's all about a market research method.
This application is comprehensive in its coverage, including discussion of the business context, statistical analysis of data, survey methods, and reporting and presenting research.
Introduction To Business Research Methods discusses a new philosophy in corporate research – one that has the potential to radically transform the company that adopts the principles and practices it advocates.
This research philosophy requires a lot of fundamental changes, such as the way in which the company has conducted its business till date and it must be ready to change the product and services according to what customers want, rather than what the company has been offering.
The application of business research also provide the all important key topic of business research.
Research Methods for Business and Social Science Students aims to present a clear discussion of the research methods employed in various disciplines related to our daily life problems.
The theoretical basis of research methods is explained clearly and succinctly. Collecting data is a key part of the application and this includes both qualitative and quantitative methods of data collection, along with the advantages and disadvantages of each method.
The MBR application also describes in clear terms how students can analyze data, interpret results and link these to the literature review and hence their own contribution. It sets out a range of fundamental ideas in research methods, such as didacticism and intuitivism, and explains why methodology is not the same as method.
In this application every topic has been re-written to be more readable and also to include more examples. we also added a real method of research proposal for student to help their thesis proposal The application has been designed to illustrate research tools in a clear and accessible manner through app on such topics as formulating research, research design, data analysis and writing up the research results.
The key topic of application as
Managerial value of business research
The decision making process
Hypothesis & empirical testing
Literature Review
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App Created by:
Sumbul Rajput
Abdullah Ghafoor
Wasim Ali
A group of students from the university of Newports Institute Of Communications And Economics Malir Campus.